Honeywell Productivity Solutions and Services Wins Gold at 2021 ITSMA Marketing Excellence Awards
October 15, 2021
Honeywell Productivity Solutions and Services was recently announced as one of 16 winners of the 2021 ITSMA Marketing Excellence Awards. The business was honored at ITSMA’s annual awards program, which recognizes marketing innovation and impact with B2B services and solutions.
Honeywell received the Gold award in the “Embedding Account-Based Marketing (ABM) Programs” category for its work in the retail marketing sector.
“Prior to the pandemic, our marketing teams set out to build connections with retail business decision makers to not only build awareness of our offerings, but also to increase sales and revenue,” said Kevin Dehoff, president of Productivity Solutions and Services. “Our ABM efforts have gained traction for more than a year and we’re seeing a tangible impact in the business. This recognition from ITSMA validates the efforts we’ve taken to build relationships with these key business influencers and connect effectively with potential account leads and contacts.”
The jury, an international group of marketing executives and experts, selected the winners based on excellence in innovation, program execution and business results. The awards honor outstanding marketing performance at two levels: diamond and gold.
“In yet another unpredictable year, marketers persevered and succeeded by collaborating with their colleagues and, always, by focusing on the customer,” said Dave Munn, President and CEO of ITSMA. “Through all the turmoil the pandemic has thrown at us, marketers have adapted. In the best cases, they’ve led the way out of chaos for their organization. Our award winners are an inspirational group of marketers that highlight the best of the best when it comes to market focus, creativity, and operational excellence in driving strategic business growth.”
For more information about the award winners, visit itsma.com/2021-mea-winners/.
Honeywell’s SPS News team brings the latest updates and announcements on solutions that enable more efficient supply chains, improve worker and workplace safety and help safeguard industrial environments.